by Dental City | Apr 11, 2016 | Practice Management, Top Article
A happy patient walking out the door after an appointment confirms that their experience with you, your team, and the care they received has met or exceeded their expectations. You should conclude every appointment this way—leaving the patient with a positive...
by Ken Mathys, CPA | Apr 4, 2016 | Practice Management
Internal marketing has proven to be the most cost-effective and successful way to acquire new patients and grow your practice. And you should have a referral program at the heart of your internal marketing efforts, because your current patients’ recommendations to...
by Ken Mathys, CPA | Mar 28, 2016 | Practice Management
Dental City and Dental Practice Advisors have teamed up to help you achieve increased success in 2016 with our upcoming event with the Ritz-Carlton Leadership Center “Creating Exceptional Patient Experiences.” To kick it off we’re sharing a series of...
by Dental City | Mar 21, 2016 | Practice Management
Let’s face it. We all wish that effective marketing was as easy as posting to Facebook or sending out a postcard. That just by making some effort patients and profit would come flooding in. But it’s not. So where should you start to maximize the effectiveness of your...
by Ken Mathys, CPA | Mar 14, 2016 | Practice Management, Top Article
Once patients walk into your office, how do you make them stay… and come back? By providing superior service and top quality dental care, starting at the front desk. A positive front desk encounter begins with the look and feel of the front office when a patient...
by Ken Mathys, CPA | Feb 29, 2016 | Practice Management, Top Article
In our last few blog posts we talked about the importance of each patient touch point in establishing your brand—that intangible bond with your patients. Because when patients feel that connection they are more inclined to make appointments and pay a fair price for...