4 Ways to Maximize the Productivity of Your Hygiene Appointments

Even the most dedicated organizers can become overwhelmed deep in the trenches of your dental supply cabinet. The number of products needed for day to day dental work, plus any products required for less frequent but essential procedures, can easily climb into the...

So, you received a negative review. It happens. Any practice can make a mistake or have a misunderstanding with a patient. But the best practices know how to take those poor reviews and respond in a way both professional and worth of re-earning customer trust. The key...

So far in our discussion about the 3 Pillars of Attracting Patients Online we have talked about the importance of a professional dental website and the need for a strong online reputation. Today we will look at the third piece of the puzzle that will set your practice...

Show of hands for anyone who likes paying bills? No one? Yeah, I knew that was a long shot. It’s pretty common knowledge people don’t like paying bills. Whatever service being paid for is usually already done and over with, so when the bill comes it feels like you’re...

We’ve all been there. We see a crazy deal on the latest and greatest something (purse, watch, laptop—you name it) and are tempted. Tempted to roll the dice and buy even though something just doesn’t seem right. But, fortunately, most of us resist that temptation. We...

Let’s just hit the ground running, shall we? Because, really, anyone reading this article already has at least a subconscious understanding of the benefits of blogging. It’s literally free interaction of potential (and current) patients with your practice. Right now...

Let’s face it; differentiating your practice from the competition can be tricky. After all, especially if you’re a general dentist, you offer the same services as the other dozen dentists in your community. X-rays? Check. Fillings? Check. Prophy? Check. So how can you...

A few weeks ago we published 4 Key Behaviors of Amazing Dental Leaders. In that article we covered the first of the 4 keys to excellent leadership: knowing and promoting your “why.” In this article we’ll dive into the second key trait—giving and receiving feedback....

In my first article about the 3 Pillars of Attracting New Patients Online we discussed the need for a professional website. Today we are covering the second piece of the puzzle, your online reputation. We can all probably agree that we prefer to do business with...

We are excited to introduce you to a new voice on the Dental City Blog—Jenna—one of our awesome account managers who came to us after she decided she wanted a new perspective of the dental industry. Before that, though, she worked as a talented dental assistant and is...

Whether you’ve worked in dentistry for a few months, years or decades, the supply of “things to know” will probably never shrink. And while the field of dentistry ever-evolves, some pieces of advice will always stand the test of time. Take care of your bodyLeaning...

Make sure your office is meeting the standards for biological monitoring of your sterilizers with this easy walk-through of recommendations from the ADA and CDC. Three types of monitoring (these should all be done routinely) Mechanical Chemical Biological Mechanical –...

Understanding HIPAA regulations can feel like an impossible task, so it may seem easier to be overly cautious with social media marketing to avoid dealing with a possible violation. But that’s a short sighted solution. Use of social media as a marketing tool is only...

Creating a strong bond with your community is an invaluable way to strengthen relationships with current patients and invite new patients to make your office their home for dental care. So here are seven ways to make sure you contribute to your community and are seen...

A few weeks ago Dental City co-hosted a CE event called Creating Exceptional Patient Experiences. From the masters of customer service at the Ritz Carlton Leadership Center, participants in the event learned how incorporating superior patient service into their...

Maybe you’ve tried them and ditched them. Or have them just to have them but think they’re just kind of “meh.” Either way it’s not hard to fall into a morning huddle rut. But you shouldn’t give them up. Starting each day with a team meeting allows things to run more...

With everyone glued to their mobile devices it only makes sense that they’d search for a dentist online. So if you want to keep up with other practices a website is crucial to being found and then chosen by potential patients. But simply having a website isn’t enough....

Managing all the products that a dental office uses isn’t an easy task. There needs to be a certain “happy medium” between not having product when it’s needed and having a surplus of supplies that potentially ends up going to waste. To make sure your office finds that...

It’s no secret corporate dental chains have the resources to aggressively market their services and that their size allows them to offer convenient hours and discount prices. But at the end of the day that’s all that sets them apart. These chain locations all need to...

Essentially, those stats just wrote this article for me. If you’re not communicating with your patients via text, email, or both you are missing out on essential communication touch points. Think about it like this: You have a patient call in to make an appointment....

The follow-up call is an often forgotten touchpoint in the total patient experience, yet it’s a vital step in delivering exceptional, personalized dental care. Providing timely follow-up to patients shows your sensitivity to their needs and gives you the opportunity...

What’s one thing that can send once happy patients running to the hills? Staff turnover. Perhaps your patients adored your hygienist, Lucy. She was kind, supportive, and caring. But she was also fed up. Fed up with feeling underappreciated. With office gossip. With...